(314) 297-7163
10 Kimler Dr., Suite B
Maryland Heights, Missouri 63043
Marketing budgets typically range from 2–20% of gross revenue. The U.S. Small Business Administration recommends allocating around 6–7% for small businesses.
Your marketing plan should be considered from the very beginning - as you're developing your business plan. Your marketing strategy and business strategy go hand-in-hand.
The biggest mistake is jumping into tactics without a strategy. Many don’t fully understand their target audience. You must know who benefits from your product or service, and where they consume information. Avoid trying to be everything to everyone - focus your efforts.
It starts with leadership. Know your mission, vision, and values. Then develop a cohesive visual and verbal brand: logo, colors, tone, and messaging. Be consistent across all platforms.
Marketing consultants bring an outside, expert perspective to help identify opportunities, clarify your brand message, and develop strategic plans that drive results. A good consultant helps you avoid costly mistakes, make smarter decisions, and generate a stronger return on your marketing efforts. The value often goes beyond marketing—bringing focus to your overall business strategy, communication, and customer engagement.
Define your brand and messaging
Develop a clear marketing plan
Help you understand your customers and their buying journey
Improve your digital presence
Increase engagement and lead generation
Align marketing with business goals
Serve as or support your internal team
Many organizations try to handle marketing internally but struggle with limited capacity, outdated tactics, or unclear direction. A consultant helps fill those gaps—whether by leading strategy, providing fresh ideas, or supporting your team with execution—so your internal resources are more effective.
Content marketing is a great option. Show your expertise through blogs, social media, and email newsletters. People do business with those they trust - and consistent, valuable content builds that trust.
Remember: social media is social. Create engaging content that invites interaction. Test different types of content to see what resonates and adjust accordingly.
Email is essential because you own your email list and content - they are not t’s not controlled by an algorithm. Build a list of engaged users and provide value consistently. That’s why email is still one of the most effective tools in marketing.
Start by setting clear goals and defining KPIs. Measure engagement, email list growth, open rates, click-throughs, post reach, and impressions. Success is defined by how well you meet your stated objectives.
We offer a free consultation to explore your needs, share how we work, and determine if we’re the right partner. Our goal is to build long-term, trusted relationships with clients who are ready to grow with purpose.